Last updated: 30 September 2026
This policy explains how SPARE CHAIR LTD ("Spare Chair", "we", "us") uses personal data on our website at sparechair.io, in our sales outreach, and in the market data we collect. The Spare Chair dashboard at app.sparechair.io has its own privacy policy.
We are the controller for the data in this policy. We do not have a Data Protection Officer. We are not required to have one.
| Who | What data | Where it comes from | Why we use it | Lawful basis |
|---|---|---|---|---|
| Waitlist sign-ups | The details you enter, such as name, work email, company and number of sites | You, through our Tally form | To keep you updated and follow up | Legitimate interests; steps before a contract |
| Partner referral form | Name, company, work email, phone, role, number of sites, booking system, notes, campaign tags (UTM) | You | To reply to you and follow up on your request | Legitimate interests; steps before a contract |
| Sales prospects | Name, job title, work email, work phone, company, public profile links | Public sources such as company websites, LinkedIn and trade press | To contact businesses that may benefit from Spare Chair | Legitimate interests |
| Website visitors | Technical data such as IP address, browser and device | Your browser | To serve the site and keep it secure | Legitimate interests |
We only contact businesses about Spare Chair. We do not send marketing emails to sole traders or partnerships without their consent. Every email we send tells you how to opt out.
We collect public information about hair and beauty businesses from public booking websites. This includes business name, city, category, rating, services, prices and open appointment times. We use it to understand market prices and demand. It is about businesses, not people. We do not collect client names or reviews. Where a business is a sole trader, some of this may relate to that person. If that is you, you can object at any time (see section 7).
We use trusted providers. They act on our instructions.
| Provider | What they do | Location |
|---|---|---|
| Amazon Web Services | Website hosting; storing form submissions | UK (form data stored in London) |
| Tally | Waitlist form | EU (Belgium) |
| Google Fonts | Serves the fonts on this site, so your browser sends your IP address to Google | USA |
| Slack | Internal alerts about new form submissions | USA |
We may share data if the law requires it, or with a buyer if we sell the business. We never sell personal data.
Some providers are in the USA. When data leaves the UK we rely on the UK Extension to the EU-US Data Privacy Framework, or on the ICO International Data Transfer Addendum. Ask us for details at team@sparechair.io.
| Data | How long |
|---|---|
| Waitlist and referral form submissions | 24 months from last contact |
| Sales prospect records | 12 months from last contact, or sooner if you object |
| Market data | 24 months |
| Server logs | 30 days |
You have the right to:
Email team@sparechair.io. We will reply within one month. We may ask you to prove who you are.
Please tell us first at team@sparechair.io. You can also complain to the Information Commissioner's Office (ICO): ico.org.uk, 0303 123 1113.
We will post changes here and update the date at the top.